Вештачка интелигенција

The Evolution of Fan Interaction: Mark Tuan’s Digital Avatar

Summary

In an effort to connect with their favorite musicians, listeners often yearn for conversations with their beloved performers. However, due to busy schedules, these encounters with celebrities are few and far between. So, what is the next best thing? For […]

The Evolution of Fan Interaction: Mark Tuan’s Digital Avatar

In an effort to connect with their favorite musicians, listeners often yearn for conversations with their beloved performers. However, due to busy schedules, these encounters with celebrities are few and far between. So, what is the next best thing?

For Mark Tuan, a Taiwanese-American artist and former member of the Korean group Got7, the answer lies in creating a digital avatar.

Teaming up with Soul Machines, Mark Tuan became the first public figure to link his likeness with artificial intelligence (AI) through the OpenAI GPT program, resulting in the creation of his “digital twin” named “Digital Mark.”

“She’s very different. It’s not actually me, but it is me,” Mark Tuan explains about Digital Mark. “It’s a cool thing that fans can interact with.”

Greg Cross, the CEO of Soul Machines, sees Digital Mark as the future of fan interaction. Cross believes that we are just scratching the surface of the technology that will revolutionize how fans communicate with their favorite celebrities and companies.

Mark Tuan hopes that as technology progresses, the relationship between fans and his AI twin will improve. Furthermore, he wants to enable communication in languages other than English.

Creating the resemblance between Digital Mark and the real Mark Tuan required a great deal of work. Tuan spent several days recording in a motion capture suit to capture his movements. He made various facial expressions to allow Digital Mark to convey his emotions. Additionally, he dedicated a lot of time to recording his voice.

Currently, Digital Mark stands in one place. However, Tuan says that someday Digital Mark may even be able to walk.

The technology is still in its early stages. Mark Tuan mentions that Digital Mark is already talking about a music event that doesn’t exist. But he hopes to keep pace with avatar development.

Fans are already utilizing Digital Mark to communicate with Tuan about event dates and new music.

When it comes to concerns about how this type of technology may be used in the future, Mark Tuan remains optimistic but acknowledges some uncertainties.

“I’ve seen a lot of movies where robots take over the world,” he jokes. “You never know what’s going to happen, but I think this is really cool.”

FAQ: