YouTube has recently announced a groundbreaking music experiment developed in collaboration with Google’s DeepMind lab. The most interesting (and perhaps most bewildering) experiment on the YouTube platform is the Dream Track feature in YouTube Shorts. Here’s how it works: users […]
YouTube has recently announced a groundbreaking music experiment developed in collaboration with Google’s DeepMind lab. The most interesting (and perhaps most bewildering) experiment on the YouTube platform is the Dream Track feature in YouTube Shorts. Here’s how it works: users input their idea into the creative field, choose an artist, and a unique 30-second snippet of a song with an AI-generated voice of that artist is created.
For this experiment, YouTube has partnered with nine artists who have agreed to participate in Dream Track: Aleks Benjamin, Charlie Puth, Charlie Jex, Demi Lovato, John Legend, Poppy, Sia, T-Pain, and Troye Sivan.
The aim of this experiment is to explore the possibilities of AI technology in establishing deeper connections between artists and their fans. In collaboration with Google, YouTube intends to shape the future of the music industry and provide artists with new creative tools.
Dream Track utilizes Lyria, the most advanced music generation model developed so far, according to the information released by YouTube. Currently, Dream Track and other AI music tools are only available to a select number of artists and creators. However, YouTube encourages their feedback to enhance future products and tools.
This AI technology innovation in music can be compared to the development of synthesizers, which revolutionized the world of electronic and rock music. Excitement and inspiration among artists are high, but there is also a question of finding the right balance between progress and protecting copyright. Earlier this year, Universal Music Group filed a request to remove an AI-generated song from the YouTube platform due to copyright infringement.
To ensure responsible use of this technology, YouTube has introduced new policies requiring creators to label AI-generated content and has promised to enable the removal of content that “mimics a recognizable person” or “imitates an artist’s voice” without permission.